Alan Cowgill’s Blog

PRIVATE LENDING MADE EASY NEWSLETTER
Issue #27
http://www.privatelendingmadeeasy.com
In This Issue:
1. What’s happening!

2. A Dozen Presentation Tips

3. Important Tip

4. Links
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1. What’s happening!
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WOW…
Just got back from my 4-day ‘Where To Get The Money’ boot

camp in Las Vegas and it was awesome.
The folks raised $6,915,000 dollars in the first 24 hours…
A couple of major highlights at the event..

1) The pooling money presentation.

2) SEC session and why it is so critical to comply.

3) New offline newsletter enrollment offered.

4) My brand new ‘How I run my real estate office’ home study

system was presented.

5) I rolled out my new coaching program.

(It nearly sold it out. I have only two spots left if you are

ready, call the office today and ask for Jake).
A bonus item offered with the coaching program, it was

having your coach fly in and do your luncheon for you.
I even had Elvis show up for a 60 minute show during the pizza

dinner we had:) It was a blast!
Next BC is October 5-8 in Baltimore.

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2. A Dozen Presentation Tips
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When I thought about writing this newsletter article, I

thought it is so basic that no one would be interested but

then I thought about when I was getting started and realized

that even though it is old hat to me, it might be vital to

others…
So, here are 12 easy tips to consider when planning and making

your luncheon or dinner presentation.
1. The first step is, of course, to practice your material so

you know it thoroughly and can comfortably answer questions

from your guests.
2. Dress professionally. This is a business presentation, so

dress like a confident, successful businessperson at an

important meeting. Gain credibility by looking the part of

the successful businessperson that you are.
3. Arrive early. Arrive in enough time to inspect the room and

the equipment and make any necessary adjustments so that

when guests arrive you are ready for them. You will appear

very organized and professional. And they will feel welcome.
4. Lighting. If you are making the PowerPoint Presentation

included with PLME program, make the room just dark enough to

make the screen clear. You want to be able to have enough

light to make eye contact and interact with your guests. As

you speak, look directly from one person to another. Talk

to your audience, not the screen.
5. Name tags. Wear a name tag with your first name in bold

letters. Have your staff members wear name tags as well. As

your guests arrive, hand them a name tag and marker and ask

them to write their name and please wear the name tag. As

you talk with people, use their name to make them feel

welcome.
6. Talkers. You might have someone in the audience who seems to

have an uncontrollable need to make lots of comments, which

takes you off track from the presentation. If you have a

‘talker’ and the comments are relevant, allow them a few

minutes then get back on track. If the comments are

irrelevant, politely interrupt and ask if they could please

wait until after the presentation and you would be happy to

talk to them then. Stay friendly and stay in control. That

gabby individual may turn out to be one of your greatest

advertisers!
7. Special accommodations. Some people may need special

accommodations like needing to be close to the front to see

and hear better. Someone may need wheelchair accommodations.

Be sure you are ready to accommodate various situations.

Be sure to ask, ‘Can everyone see the screen?’ and ‘Can you

hear me clearly?’ Be aware of room arrangement and be

prepared to graciously assist with whatever they need. Be

nice to these folks. They are here to help you get rich!
8. Pointer. If you use a pointer, put it down after you have

used it. Nervous speakers tend to play with them absent

mindedly, which is distracting. Be careful of hand gestures

as well. Remember that finger-pointing at your guests can

feel like scolding and can send a negative message. Be in

control of your ‘body language’ to keep the atmosphere

positive and warm.
9. Personal space. Many people have a comfort zone around

themselves that they designate as public space or private

space. Be sure to not stand so close to someone that you are

in his or her private space. You’ll know if you are standing

too close by their reaction to you. Are they backing away?

Make them more comfortable by allowing them a bit more room.
10. Water. Place a glass of water and a napkin near the front

of the room so you can have a quick drink if needed. Place

it away from your slide presentation.
11. Relax. Nobody is perfect and your guests understand that. It

is more important that they see your sincerity. If there is

a question you can’t answer, tell them you will find out and

let them know. (Then be sure to follow up, of course!) If

something odd happens, be light-hearted and laugh with the

audience about it. Things happen!
Note: Needing to get back with them with the

information is a great way to schedule a follow-up

meeting. Love questions! That means they are interested

and they are really thinking about what you are saying!
12. Rehab. We know what this means, we work with real estate.

However, your guests might not have a clue. They may think

you have just gotten out of some kind of rehabilitation!

Don’t assume they understand terms like rehab, flip,

junker, etc.
Ok, that was 12 but how about a bonus tip? I’ve got another

good one.
- Be excited. Show how excited you are about your program by

being enthusiastic and doing whatever you can to make it a

great experience for everyone. Shake hands, smile, and

connect with all these kind people who have come to see you.
Now, go make lots of money!

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3. Important Tip
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Always understand the SEC compliance requirements in your

state.

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4. Links
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Free ebook downloads
My secret method on how to buy 5 houses per month
The fastest, easiest and safest way to get wads of cash
Make money while you sleep, join our affiliate program
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Please forward this newsletter in its entirety to your real

estate friends. We appreciate your help in making Private

Lending Made Easy grow!
Sincerely,

Alan Cowgill
E. Alan Cowgill is the President of Integrity Home Buyers, Inc.

He is a full-time real estate investor, investing in single

family and small multi-family properties in Springfield, Ohio.

Since 1995 Alan has bought and sold over 200 properties and

uses private lenders to fund his real estate deals.

http://www.privatelendingmadeeasy.com